The components of the packaging

Packaging components including packing objects, materials, shape, structure, protection technology, visual communication, etc. In general, commodity packaging should include trademark or brand, shape, color, pattern and material elements, etc.

　　（ 1) Trademark or brand trademark or brand is the main components of packaging, should occupy a prominent position in packaging as a whole. ( 2) Packing shape suitable shape benefit greatly and display, and conducive to product sales. Therefore, the shape is indispensable composition element of packaging.

　　（ 3) Packing color color is the most stimulating sales role in the composition of the elements. Highlight the commodity characteristics of color combination, can not only strengthen the brand attributes, and have a strong appeal to customers.

　　（ 4) Packing design pattern in the packing like the picture in advertising, its importance is self-evident, integral sex.

　　（ 5) The choice of packaging materials packaging material not only affects the choice of packaging costs, but also affect the market competitiveness of goods.

（ 6) Product labels printed on the label is generally the main components of the package content and product contains, brand logo, the quality grade of products, product manufacturers, the production date and the period of validity, using methods and so on.