Okuningi kwe
umshini wokupakisha ibhizinisi thola ukuncintisana kwamabhizinisi ingxenye enkulu igxile emaphaketheni, nokunye esikhwameni sokupakisha, isikhwama.
Kwakungumkhiqizo wosayizi omncane, ungakwesokudla kwesobunxele ungqimba lwesendlalelo sokupakisha, inqubo ihlekisa kancane, njengendandatho yedayimane yemibhangqwana yothando, kodwa ukunikeza omunye nomunye ukumangala, lapho ungqimba lwabathengi phezu kokucwecwa kwengqimba, bathola ukuthi ngaphezulu kunokujabulisa.
Ukupakishwa ngokweqile akugcini nje ukudlala indima yobuhle, ukukhuthazwa, kunalokho kubathengi abanomuzwa osindayo, kuveza isimo sengqondo esibi, futhi ukupakisha ngokweqile kuzokwandisa izindleko ezingadingekile, izindleko zokupakisha.
Ukuthi indlela yokulinganisa ukupakisha,
umshini wokupakisha ingaheha abathengi futhi?
Angazi ukuthi awuzwanga ukupakishwa komqondo wokumaketha komphakathi, kanye nokunye;
4P”
Isu lokumaketha elisebenzayo.
Ukupakisha akulona nje elinye lamasu omkhiqizo, futhi nokuba nethuluzi lokukhuthaza ukupakishwa kwempahla.
Okuqukethwe okuyinhloko kwesu lokumaketha & nezinye;
4P”
Ithiyori yokuthi imikhiqizo (
产品)
, inani (
定价)
, iziteshi,
放置)
, ukukhuthazwa kokuthengisa,
促销)
.
Ngokukhuphuka okusheshayo kwemboni yobuchwepheshe obuphezulu, umqondo wokumaketha, izindlela kanye nokucebisa njalo nokuthuthukisa, ukwakha & nezinye;
4V”
I-Marketing mix manje, i. e. , & nokunye
Umehluko & kulo lonke;
,“
Isebenza & kuyo yonke;
,“
Inani elingeziwe & kulo lonke;
,“
Resonate kulo lonke &;
Ithiyori yokuxuba ukumaketha.
Setha kuphela ukupakishwa komqondo wokuthengisa olungile, ukupakisha nokunye;
4P”
Isu lokumaketha lihlanganisa ngempumelelo, ngeke lenze amasu amaphakeji achezukile.
Umshini wokupakisha upakisha kakhulu izindleko zokupakisha, ukuthengiswa okuhle kwemikhiqizo yokupakisha okuxhumanisa leli lungelo lakho, unyaka wokuthengisa kodwa uma usebenzisa isu lokupakisha ngendlela engafanele, ukuphishekela uhlangothi olulodwa kwezimpahla nokunye.
Umphumela wokupakisha & kuyo yonke;
, indiva inkinga yomkhiqizo ngokwawo, ayihambisani nombono wangempela wabathengi, abathengi abalahlekile bayalahleka.
Akukhona nje mayelana nokuba nesisindo kuphela–imayelana nokukhulisa amandla epulatifomu yokukhiqiza.
Bona izibuyekezo zethrendi yakamuva embonini yesisindo ku-Smart Weighing And
Packing Machine, futhi ubone okungcono kakhulu okusebenza ngemizuzu nje! Sivakashele ngokushesha!
Jikela ku-Smart Weigh
Packaging Machinery Co., Ltd uma ufuna isisombululo sesisindo se-multihead, amaphakheji athengekayo, nemikhiqizo yekalisi yekhwalithi! Sikhiqiza uchungechunge olubanzi lwekhwalithi ephezulu, esezingeni lokuqala, futhi sinikezela ngezinsizakalo zokukala ezisezingeni eliphakeme ngamanani amahle.
